As many of you know, the Lancome U.S. team is doing a big one-day fundraiser called Genes Day for St. Jude Children's Research Hospital on this Friday. We'll be donating $7 from every bottle of Genifique Youth Activating Concentrate that we sell at any counter or on lancome.com. We've pledged to donate $100,000, but we'd like to raise much more!
As part of all the Genes Day activity, we're asking anyone of you on Foursquare to check-in this Friday when you stop at a Lancome counter. Are any of you on Foursquare? It's the one thing I don't do. I tweet, I text, I Facebook, I Flickr, I Skype (therefore I am, right?), but I don't Foursquare. If any of you can tell me why you like it and what it's all about, I'd be very appreciative. My goal is to master Foursquare by lunchtime tomorrow.
Also, we have another Genes Day video on Facebook. (Did you watch the one starring Tory from Makeup.com?) This video stars our fabulous spokesmodel Arlenis and is in Spanish with English subtitles! If TT, Marie, or any of our other Spanish-speaking friends are reading this, let us know what you think.
Check back tomorrow for more Genes Day news. We're very excited to be working with a charity as important as St. Jude. It reminds me how appreciate I should be about my own health, that of my five nephews, my godchildren and my friends' children.
