Friday, April 9, 2010

Call All Moms-To-Be! Are You Ready to "Bump It Up"? Here's How to Win a Copy!



You might have heard, but there's a baby boom going on in the Lancôme P.R. department. Vanessa recently gave birth to beautiful Axel, who regular readers of TLB met the other week. Then Erin is due this summer. So what to wear while you're pregnant has been a popular topic. It wasn't a surprise when Vanessa suggested doing some events to celebrate "Bump It Up," the fun new pregnancy style manual by fashion journalist Amy Tara Koch.

Later this month, we'll be hosting three special events at our boutiques with Amy. (Locations and dates below.) In addition to receiving expert pregnancy style tips, clients will work with a Lancôme beauty expert on the hottest products to update their beauty regimen. A copy of "Bump It Up" is free with any $75 purchase. Make sure to call and book an appointment as space is limited.

As our treat for our mom-to-be readers, let's give away one copy of "Bump It Up" plus one of Amy's favorite Lancôme products, Star Bronzer (above), which she says is a must for brightening your complexion when you're feeling blah. Just leave a comment saying hi or sharing some of your pregnancy fashion, health or beauty advice. Please post by Sunday night and we'll pick one post at random.

As a blog bonus, I asked Vanessa and Erin for some maternity fashion advice since it's very fresh in their minds:

Vanessa: "I opted out of the maternity garb for everyday basics from Uniqlo and bought cute pieces and dresses (a MUST!!) one size bigger than normal. If I absolutely needed anything for my growing belly, I hit up Top Shop's maternity line. Also, I slathered Bio-Oil all over every day and was able to dodge the dreaded stretch marks. It's a miracle product for mamas-to-be."

Erin: "If you're pregnant in the warmer months, baby doll dresses are comfy and cute. You can pick them up at most regular stores, but J. Crew has great options. Check out their recent catalog - they even had a pregnant woman on the cover. P.S. They need to do a maternity line! Also, invest in a great pair of maternity jeans. I was surprised to find out that the 'under belly' style is much more comfortable than the 'over belly' style. My fave is the J Brand skinnies."

April 13th / 5 PM – 7 PM
Lancôme | The Boutique
Upper West Side
212-362-4858

April 14th / 5 PM – 7 PM
Lancôme | The Boutique
The Mall at Short Hills
973-258-0790

April 28th / 5 PM – 7 PM
Lancôme | The Boutique
Northpark Dallas
214-750-9364


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