WINNERS: Pureology Hydrate Giveaway

Thank you to all those who entered the Pureology Hydrate Shampoo & Conditioner Giveaway via the site here and on Twitter.  Please continue to view as there is another great giveaway opportunity coming before the end of the week.

Congratulations to our winners

haircarelover

patty0749

anna d.

mindee7

mildasw

Winners were chosen at random.  Please check your emails, ladies, and send me your shipping information so I can send out your Pureology goodies.  You are going to loooove this line. xo

Award Winning Pureology Hydrate + Giveaway

This makes my heart sing.  Pureology's Hydrate system is up for About.com's 2011 Readers' Choice Award for Best Shampoo.  Pureology's Hydrate Shampoo and Hydrate Conditioner have taken awards for years; among their top winnings Favorite Prestige Shampoo, Favorite Prestige Conditioner, Favorite Color Protecting Product and more through the hair industry's prestigious Behind the Chair Stylist Awards (2010). And, they're up for awards again this year!  It's also up for TotalBeauty's 2011 Beauty Awards for Best Shampoo.  Vote your pick here!

Readers have heard me extoll praise of Pureology as a prestige haircare brand and in particular their Hydrate products for years, so no surprise I voted for these lovelies in the open ballots.  Feels great to swim in the pool of fans, stylists especially, who also appreciate the fabulous-ness of this system.

As one who spends a fortune on color-treatment [all well worth it, Kirstin, (my stylist), not complaining], I am really thankful for a shampoo and conditioner that not only treats my hair well for moisturization and health but helps conserve the color.  Now that I'm a quasi-redhead (ok, with a few blonde highlights), I especially appreciate the color protection Pureology offers as red has a tendency to fade and lose integrity more quickly than other shades.
Visit Pureology.com to learn all about Hydrate and their other gorgeous lines of haircare products.  And for a chance to be one of five (5) winners to have this extraordinary system delivered straight to your doorstep, please enter the giveaway below courtesy of Pureology and For the Love of Beauty.

To enter the giveaway:

1) Follow Pureology and For the Love of Beauty (aka ftlob) on Twitter;
2) Like Pureology and For the Love of Beauty (Roxy Howe) on Facebook;
3) Finally, leave a comment below letting me know why you'd like to try Pureology Hydrate and include your email so I may contact the winners for shipping addresses.

That's it!  You may also view and enter directly as a Twitter follower under the tag #pureologylove. One set of Pureology Hydrate Shampoo and Hydrate Conditioner will be awarded to five lucky winners. Contest open to residents of USA only this time.  Will have more giveaways for my international friends soon, please visit again. xo

REVIEW: Pureology SuperSmooth Relaxing Serum for Super Soft Hair

I've had my bottle of Pureology SuperSmooth Relaxing Serum on my dresser for the longest time as I hadn't finished the styling serum I was using (and liked lots by the way).  So who knew, all this time, super soft, shiny, manageable hair was there for the taking?

Here's what Pureology promises with this product.
Smooth flyaways and unruly hair as you blow-dry, and intensify natural shine while protecting colour vibrancy. This lightweight serum delivers smoothing oils of camellia, sesame and shea butter for multi-layer balancing and conditions hair with a natural botanical of geranium. Pureology's exclusive ThermalAntiFadeComplex helps provide heatstyling protection and maximizes colour retention.

Guess what. They deliver!

SuperSmooth is Pureology's reformulated SuperStraight, which on its own had won beauty, editorial and consumer awards.  As SuperStraight, the formulas came in those creamy blue bottles, as SuperSmooth they were reborn donning the golden rose bottles with an updated raspberry mimosa fragrance to indulge the senses. Pureology always takes special care to ensure their products are sensory pleasing. I liked the formulas before; I love them still reformulated.

For my color-treated, naturally curly shoulder length hair, I pump a quarter size amount of the clear serum into my hand, warm the serum slightly by rubbing my hands together, then finger through damp hair.  I either let my hair dry naturally or blow dry.  The result is always super soft, manageable, shiny, touchable hair with a fresh, light scent. Love it!  Pureology's 100% vegan formulas are always extremely gentle on my color-treated hair; I never have to worry about color fading using these products.



Always wanted to try Pureology formulas?  Here's your chance. Pureology lets you experience serious color care from start to finish. Haircare and styling products offer exclusive AntifadeComplex® maximize color retention. Their naturally based, 100% vegan formulas condition with organic botanicals. Each month, a different category of hair products will be featured on the Pureology website, beginning with Pureology hair treatments in June! With the launch of Pureology's monthly sample giveaway you could win one of the following miniature products of your choice:

• SuperSmooth Smoothing Elixir - Reparative treatment silkens, replenishes and smoothes highly sensitized, chemically-treated hair, and intensify natural shine while protecting colour vibrancy.
• SuperSmooth Relaxing Serum - Lightweight serum smoothes flyaways and unruly hair as you blow dry, and intensifies natural shine while protecting colour vibrancy.
• SuperSmooth Smoothing Cream - Deep nourishing styling cream that helps control frizz and unruly volume, and intensifies natural shine while protecting colour vibrancy.
• EssentialRepair Split End Correcting Treatment - Intensively nourish distressed hair and seal split ends while protecting colour vibrancy. Delivers high-performance thermal protection and defense against split ends from mid-length to ends.
• EssentialRepair Instant Repair - Reinforce distressed hair and fortify against damage while protecting colour vibrancy. Lightweight leave-in conditioner renews strength and manageability.
• EssentialRepair Colour Max - Fortify and help repair distressed hair while delivering extra colour protection and radiant shine. Lightweight spray contains UV filters to help defend against colour-fading and free radical damage.

 This giveaway runs through June 30th. Click HERE to enter.

Pureology SuperSmooth Relaxing Serum retails for about $23 a 5.1 oz bottle. You are only guaranteed authentic Pureology products when you purchase them in a salon. For more information on Pureology's SuperSmooth products or any of their other systems, visit Pureology.com.

Pureology Hydrate to Make a Difference

Pureology Serious Colour Care introduces the limited edition Hydrate To Make A Difference set featuring retail size HydrateShampoo®, HydrateCondition® and travel sized bottle of RootLift Spray Mousse with a complimentary eco-tote made from recycled plastic bottles, perfect for all shopping needs!

Promote environment sustainability with this fun, fresh and graphic bag. The eco-tote rolls into its own tiny package for convenient storage and is roomy enough to hold all the favorite Pureology products.

Pureology’s ZeroSulfate® HydrateShampoo and HydrateCondition keeps colour radiant with the combination of organic botanicals including rose, sandalwood and green tea as well as Pureology’s exclusive AntiFadeComplex® to optimize colour retention. Pureology's Hydrate line remains one of my all-time faves, both for the results I get for my hair as well as the sensory experience in shower - just divine.

Build amazing volume and control with RootLift – this high performance, alcohol-free styler enhances colour brilliance while giving hair a boost for fullness and control.

The Hydrate To Make a Difference promotion retails for $54.00 and is in salons in June while supplies last. Visit Pureology.com to locate a salon in your area.